Unlock Your Business' True Value

Finish strong by preparing your business for the peak growth, maximum valuation, and beneficial sale with the no-holds-barred manual on preparing and selling a small business.

Rated 5 stars by readers

★★★★★

Daniel Sweet has evaluated 200+ businesses and participated in $250M in acquisitions. Now he's sharing what buyers don't want you to know.

Don't Lose 25% of Your Business Value by Going In Blind

Learn the insider tactics buyers use to lowball owners—and how to turn the tables in your favor. Written by someone who's been on both sides of the deal.

See Through the Buyer's Eyes

Learn exactly how buyers assess risk, calculate value, and identify weaknesses in your business. Written by someone who's evaluated hundreds of companies—now revealing what buyers look for and how to turn their tactics to your advantage.

A smartphone displaying a Shopify webpage with the text 'Start your business' rests on a white surface. Next to it lies a closed notebook with geometric shapes on its cover and a sharpened pencil. A small succulent plant is visible in the top left corner.
A smartphone displaying a Shopify webpage with the text 'Start your business' rests on a white surface. Next to it lies a closed notebook with geometric shapes on its cover and a sharpened pencil. A small succulent plant is visible in the top left corner.
Master the 5 Phases of Your Exit

From initial preparation to final transition, follow a proven roadmap through Discovery, Preparation, Valuation, Marketing & Negotiation, and Closing & Transition. Know exactly what's coming and how to prepare for each stage.

Discover the 3 hidden weaknesses that slash valuations, decode dangerous deal terms like earnouts and seller financing, and learn why 70% of sellers experience post-sale regret—and how to be in the 30% who don't.

Avoid the 70% Who Regret Their Exit
A street vendor is setting up goods for sale outside a fruit shop. Various containers and crates are scattered around, with one man wearing gloves handling merchandise, possibly preparing or arranging it. Another man stands nearby, observing or waiting. The shop has an awning with signage, and a person rides by on a motorcycle.
A street vendor is setting up goods for sale outside a fruit shop. Various containers and crates are scattered around, with one man wearing gloves handling merchandise, possibly preparing or arranging it. Another man stands nearby, observing or waiting. The shop has an awning with signage, and a person rides by on a motorcycle.
A vendor is preparing goods at a market stall that displays an array of packaged and loose dry goods, predominantly nuts and grains. The stall is illuminated by several hanging lights, casting a bright glow over the products. The background signage includes both text and graphics, indicating the type of goods being sold.
A vendor is preparing goods at a market stall that displays an array of packaged and loose dry goods, predominantly nuts and grains. The stall is illuminated by several hanging lights, casting a bright glow over the products. The background signage includes both text and graphics, indicating the type of goods being sold.
Prepare Years in Advance—Or Right Now

Whether you're planning to sell in 3-5 years or need to exit within months, discover the preparation strategies that increase sale prices by 10-25% and attract better buyers.

A street vendor is setting up goods for sale outside a fruit shop. Various containers and crates are scattered around, with one man wearing gloves handling merchandise, possibly preparing or arranging it. Another man stands nearby, observing or waiting. The shop has an awning with signage, and a person rides by on a motorcycle.
A street vendor is setting up goods for sale outside a fruit shop. Various containers and crates are scattered around, with one man wearing gloves handling merchandise, possibly preparing or arranging it. Another man stands nearby, observing or waiting. The shop has an awning with signage, and a person rides by on a motorcycle.